The Swiss International School Dubai reinforces its commitment to sustainability with shoes

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Dubai, United Arab Emirates: Swiss International School Dubai, the first bilingual International Baccalaureate school in the emirate, has always expressed its commitment to tangible sustainable action, as part of its vision to create true citizens of the world.

The visionary school, based in Al Jadaf, has now teamed up with Thaely Shoes, to offer students special trainers, ethically made from recycled materials as part of the school uniform.

Ruth Burke, Principal and CEO, says:It’s fantastic to find a cool local brand – created by a young student – that is sustainable and that our students really love. At SISD, we encourage our students to think outside the box and go the extra mile – Thaely shows what’s possible when you really focus on something. We want our students to feel comfortable and look smart, but also hope that every time they look at their feet they are reminded of our collective and global responsibility to act sustainably and power to pursue your dreams..”

The ‘Y2K Pro’ shoes – inspired by classic basketball sneakers from the early 2000s – are the result of a design project by Dubai student and company founder, Ashay Bhave. He wanted to develop an ethically produced sneaker that only uses recycled components from waste. The aim of the exercise was to find a solution to the problem of the 100 billion plastic bags used each year which consume 12 million barrels of oil and kill 100,000 marine animals each year.

After creating a successful prototype, he won Amity University’s Eureka Startup Launch Competition in 2019, which helped provide funding to further develop his sustainable sneakers.

He produced a commercial version of the distinctive sneaker from recycled plastic bags, plastic bottles and rubber.

Company founder Ashay Bhave says: “The Thaely Y2K Pro is a revolution in the footwear industry, and the Swiss International Scientific School in Dubai is the first school in the world to offer Thaely sneakers in its uniform! Each sneaker uses recycled components made from 10 used plastic bags, 12 used plastic bottles and industrial rubber waste. All components, including glue, are PETA Certified Vegan.”

Plus, each pair comes packaged in a reusable tote made from four used plastic bottles and a planter box made from recycled paper, encrusted with basil seeds and stained with used coffee grounds. And since their launch, the shoes have helped divert more than 48,000 plastic bottles and more than 40,000 plastic bags from landfills.

Ruth Burke continues:We’re setting the bar with IB Regional Bilingual Education, and now we’re setting the bar with this exciting sustainable addition to our school uniform. These special trainers are now available with a special exclusive discount code for students and parents, and we can’t wait to see some of our 1800 students all looking good in their new Thaelys.”

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