- Steph Curry has an unusual request for Under Armor when they make shoes for her – they have to be loud.
- Curry’s shoes must first pass “the squeak test”.
- Curry’s desire for very squeaky shoes serves a function as it gives him confidence that they are sticky enough.
Stephen Curry has been criticized in the past on social media for his shoes, which at times have been considered boring. Those laughs have died down with the newer models, but one thing is still the same: they’re loud.
Yes, strong. As in, the shoes squeak loudly on the court, and that’s by design.
According to two people who work at Under Armour, squeaking is one of the most important characteristics for Curry.
Kort Neumann was the lead designer of the Curry 3, and during an interview with ThePostGamehe noted that Curry is heavily involved in shoe design and explained the things Curry demands in his shoes.
“He likes comfort,” Neumann told ThePostGame. “He loves the squeal of the traction on the pitch. He really loves that squeak.”
Similarly, Ron Johnson, Senior Product Line Manager for Basketball Shoes at Under Armour, also noted in an interview with Complex how important squeak is to Curry, noting that any shoe design must pass “the squeak test.”
“If he doesn’t hear ‘squeal’ as soon as he steps onto the court, that’s not good enough,” Johnson said.
As for Why the squeal is so crucial to Curry that it serves a function.
According to Neumann, “It’s a sort of indicator for him that [the shoe] sticks in the ground.”
For a player who relies so heavily on movement and shot creation, it’s easy to imagine why stickiness would be valuable. And for Curry, the sound reassures him.
This story was originally published in 2019 and has been updated.