Peter Moore, design icon who revolutionized Nike and Adidas, dies – Footwear News


Design icon Peter Moore, the architect behind the legendary Air Jordan 1 basketball shoe and the iconic Nike Dunk, has died.

“We are deeply saddened by the loss of Peter Moore, an iconic designer, whose legacy will forever be linked to Jordan Brand, and the sneaker culture he helped create. We extend our deepest condolences to the Moore family during this time,” Howard White, SVP of Jordan Brand, said in a statement.

Moore has spent decades in the footwear industry and is responsible for several iconic sneakers including the Air Jordan 1. Along with the Air Jordan 1, Moore also designed the instantly recognizable Jumpman and Wings logos synonymous with the basketball icon. NBA Michael Jordan and his namesake. Jordan brand.

The legendary designer was also behind a Nike icon: the Dunk. The silhouette was inspired by a trio of Nike shoes – the Air Jordan 1, Terminator and Air Force 1 – and was originally called College Color High.

Besides Nike, Moore’s career included a stint with rival Adidas. Specifically, Moore, alongside longtime business partner Rob Starsser, launched Adidas Equipment, which also included the launch of the brand’s iconic slanted, stacked three-stripe mountain logo.

“The Adidas family is saddened by the passing of our dear friend Peter Moore. Our hearts are with Peter’s family, friends and all who knew him. Peter was a true legend and icon in our industry, and he “It’s impossible to overstate the impact he had on adidas. He will be sorely missed and his legacy will live on forever,” Adidas said in a statement.

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