You might sometimes think something like this – if only I had enough money, I could do this and that, and my startup would make a difference in the market! But the truth is, you have a better chance of getting the project funded if you start it. Nobody wants to invest in an invisible and intangible product. To understand what values you dream of conveying to clients, investors want you to demonstrate how it actually works.
And one of the available and practice-tested ways to do this is to learn more about mvp web design. The Purrweb team knows how to bring the project idea to life. You can try to take advice and get detailed advice and a preliminary estimate of the project you dream of.
What is MVP Website
The MVP website is not a sketch with clickable buttons. MVP is a digital product that allows you to start generating revenue from your idea: the first users will use it and pay for the service. The difference between an MVP product and a complete solution is that the former has fewer features to use. But they are absolutely actionable and allow customers to solve their tasks quickly and effortlessly.
Put your imagination to work: Think you’ve just rented an apartment. To start living in it, you only need basic things related to furniture. The place where you can sleep (a bed), where you can sit and have breakfast (a chair and a table). Of course, it would be nice to have a nice case in the bathroom where you can put all the tubes of creams, shampoos and other inventions of the cosmetics industry. And another wardrobe in the hall to keep your shoes comfortable. And an armchair is more practical than a chair. But if you’re wondering if it’s possible to start living in an apartment without these extra amenities, the honest answer will be “yes.” To parallel the MVP design, a bed, table and chair are the “essential features”, while other amenities are desirable, but not vitally important in this case. You can buy them later when you have extra money. But for now they do not affect the main characteristics of the apartment: the basic availability for living.
By thinking of this MVP design paradigm, you can get rid of all the expensive and unnecessary functions. But when you’re sifting through critical appraisal, don’t forget to put on your potential customers’ shoes. What do we mean? For example, if the apartment is intended for an artist, he will be ready to sacrifice a chair but will have an easel. So, when filtering out key features, keep the interests of your target audience firmly in mind. Try to adapt the design of the MVP according to what is really important for solving user problems.
This explains why preliminary research is very important if you want to understand what interests your prospects. Aim to learn as much as possible about your potential users. Questionnaires, interviews, votes on social networks or landing page to collect opinions, you can invent different tools to achieve the objective: to have a portrait close to the reality of your target customers. Only when you can look at the problem through the eyes of your audience can you sense their exact pain points and come up with an interesting solution.
When you know enough about the market, the competitors, the problems and the desires of the users, you will be able to compose the list of functionalities necessary for the vitality of your product. Now you need to take the most important step: selecting a contractor for the design of the MVP. The IT agency that can grab a project idea like the one you had in mind is good luck. So invest some time in filtering the team you plan to work with. If they are experienced, recognized in the professional world (Dribbble, Behance), and have 5-star reviews on business sites, the cooperation promises to be fruitful.
The development of a mobile application or a website: what better way to MVP design?
Nowadays, as people get used to being mobile and having access to digital tools anytime and anywhere, mobile app development seems more preferable. But in some cases, websites can also give you advantages: it requires less budget for promotion and easier in terms of SEO to get a high ranking. Website development is a bit more difficult than creating mobile apps due to the need to adapt it to different types of screens and browsers. But if your project idea is more suitable for realization in the form of a website, you should not refuse this opportunity. Just make sure that the UI and user experience of the product is completed at a higher level. This will encourage the project to attract as many people as expected. So when outweighing the pros and cons of mobile and web versions for MVP design, make a decision based on your target audience’s preferences and product specifications.
MVP design: what rules to guide
One of the ways to gain great popularity is to create a trendy product available for intuitive navigation. This is a part of the game where professionals play the key role. MVP’s skillfully mastered design keeps visitors coming back again and again. It incorporates a magnetically acting interface, which makes customers notice the web application among other things and succumb to the temptation to try it. The first impression determines whether the user will exit the app or link to a website on their device. That’s why not only the cute UI is important, but also the neatly organized user experience. When the customer can at first glance understand how all the elements are categorized and where to find the functionality they need, the application has passed the test.
MVP design requires specific talents from application development agencies. Since it involves transferring the concentration of value with limited means, UI and UX designers should do their best to create a product with minimal features, but perfectly finished. Minimum does not mean sloppy. It means less but better. Features worth implementing in MVP design should be tweaked and organized in the best way. The main goal of the MVP design is to provide a product that can make money. If it can’t, there’s an error somewhere.
The well-tailored MVP design allows you to bring value to customers and get real feedback. These comments help you see where there is room for improvement. Since designing MVP does not require astronomical funds, it opens up a great opportunity to test your business idea in practice and find out if there are customers in the market who are really interested in your service.
Last update: April 28, 2022