Framingham Public Lands store sets opening date for October 6

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FRAMINGHAM – Public Lands, an outdoor retailer owned and operated by Dick’s Sporting Goods, will open its new Shoppers World store on October 6, with a grand opening to follow a week and a half later.

The company announced its plans on its store website.

The retailer occupies space that once housed Bob’s Stores at Shoppers World, 1 Worcester Road (Route 9). The store will only be the fourth Public Lands store in the world and the first in New England. Its other locations are near Pittsburgh, near Columbus, Ohio, and in Charlottesville, Virginia.

After:Public Lands will open New England’s first store in Framingham

A fifth store is planned in Huntington, New York, on Long Island, according to the company’s website.

Framingham’s October 6 opening is part of what Public Lands calls a “preview” of the store and will function as a soft launch. A grand opening is scheduled for October 15-16, when the store will host games and events including giveaways, demos and giveaways from brands like The North Face, Yeti and Hydroflask, live music, food and beer from local restaurants. and breweries.

Dick’s created the specialty store brand in 2013, originally naming them Field and Stream. But in 2021, Dick’s said it would rebrand them as Public Lands, with the flagship store in Cranberry Township, Pa. becoming the first to do so.

Public Lands describes itself as “a new outdoor-focused specialty store concept that will strive to help more people get out to explore and protect America’s public lands.”

It will feature a “premium assortment of brands in outdoor and lifestyle apparel, footwear and gear, and support the local outdoor community through conservation and access and equity initiatives”, according to the store’s website.

According to its website, 1% of all public land sales are donated to local and national conservation efforts. The Pennsylvania location has additional amenities, including a 30-foot-tall rock wall for rock climbing and an in-store repair center; it has not been confirmed whether the Framingham location will contain similar equipment.

After: LL Bean announces plans for new store in Hudson

Public Lands is one of a handful of outdoor retailers that have opened in MetroWest in recent years. Cabela’s hunting, fishing and camping store opened in Highland Commons stores in Hudson in 2015, and Maine’s LL Bean announced plans in April to open a store later this year in the same center commercial.

The Public Lands store due to open early next month will be the fourth in the relatively new chain, on September 19, 2022.

Sierra (formerly Sierra Trading Post), which sells discount outdoor gear, clothing, footwear and accessories and is part of the Framingham-based TJX Companies, operates a store just three doors down from Public Lands at Shoppers World .

Other longtime outdoor retailers nearby include a REI store on Cochituate Road (Hwy 30) and Public Lands parent company Dick’s, which sells sporting goods and outdoor clothing and equipment, has a store just across Route 9 at Natick’s Sherwood Plaza. In downtown Natick, the Natick Outdoor Store has long been a local shoppers’ favorite and in Marlborough, Eastern Mountain Sports has a store near the Solomon Pond Mall on Donald Lynch Boulevard.

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